Building A Simple Mini Site
Building a online website is very for the growth of your home based business. There are many different models you can use. There are niche content websites, resource online websites, and mini online websites, to just mention a few. We will be talking about the most elementary model, the Mini Site.
What is a mini site? It's a simple 1-3 online website made to sell your product or service. It could have your sales letter and a few of web pages for your product.
It's purpose: is simply and primarily to get your visitors focused and ready to buy without the aid of anything but your sales letter and affiliate program.
These sites are very simple to set up and can be built from nothing in a matter of hours. Following are the steps to do this:
1. Find a domain name: this will need to be relevant to your service. The name should tell visitors so they understand exactly what your home business is all about. Use your central key phrase for your domain name. Search engines like .com, .net, .biz and .info. Try to get .com, .net, .org and then .biz and .info in that order.
2. A sales headline should also use your main keyword or phrase if it's possible.
3. Put Meta Tags in, these will be just your Title and Description tags.
4. Choose a template. You can either obtain a template this from your HTML editor, or obtain it yourself. You can do a google search for a free one.
5. Write or have written a compelling sales letter. To make this type of online website is effective you should have an elevated converting sales letter.
6. Develop an affiliate program for joint ventures and affiliates. Put a hyperlink in the navigation box for prospective customers to enlist in your free affiliate program. Ensure you have an excellent, reliable tracking system.
7. Make a hover ad for your ezine subscription box. You can most times obtain this from your autoresponder. A hover ad merely slides in from the top and can be closed out by the reader. This most definitely won't take away your visitors focus of the sales letter but will enable them a chance to join your free ezine.
8. Find targeted traffic to your Mini site. There are 3 main methods to get targeted traffic. Search engines, links and inviting joint venturers. You can do this with passive, direct and social marketing. This niche topic is another article. increase web traffic
How to use a mini site:
- Selling your own product: To ensure this kind of minisite effacious a well written sales letter is critical. You may even want to hire a professional to do this. You can bid a project at many programs.
- Pre selling an affiliate program: It is highly important not to try to sell an affiliate program but instead you will need to induce your visitors to click through to your sponsor's site. Product reviews are brilliant for this, or use an attention grabbing article with your links.
- An uncomplicated lead generation web site. These web sites can be used for direct marketing and pay-per-click campaigns, like Google Adwords. It will also assist as a good means of tracking click throughs and sales conversion. Either a sales letter or you might write an informative article will be very good for these types of a Mini-Site.
- You can also use them for explicit niche market sites. They very likely will be based on a keyword or phrase that is high in web searches and low in competition. Many times I use a minimum or 500 searches per month and 2 million results. You can get much less competition with lower searches and one of the ways I use is with keyword research
Mini sites are quick to make and can be very profitable. You should always stay focused on 1 individual subject when making these sites. Never put up too many at once as Google could penalize you. Keep a week in-between, so that Google does not ascertain you are trying to spam the search engine.
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Published July 11th, 2007




